Brooklyn Beckham, the aspiring chef turned viral-figure, attempted a sweet moment of culinary creativity and got roasted harder than his “runny” homemade jam. In an Instagram clip, the 26 year old documented his jam making process, from prepping strawberries to spreading the final product on sourdough but conveniently skipped the taste test. Cue the trolls.
Some followers cheered, “Looks great,” and “Very nice.” But others weren’t so kind. One commenter tossed out a loaded jab; “First Meghan, now you! What’s the obsession with strawberry jam?”. comparing the Beckham heir to the Duchess of Sussex and her own controversial jam ventures.
Then came the mockery, “Looks a bit runny,” scoffed one critic. Another deadpanned, “Get a proper job that pays your lifestyle!” Even mentions of the ongoing family rift, Brooklyn and wife Nicola’s estrangement from the Beckhams slipped into the commentary.
But not all the feedback was sour. Fans leapt to his defense, shutting down haters with lines like, “Just a bunch of psychopaths acting like they give a damn if he calls his family or not,” and “Stop spreading hate and spite.”
From his Cloud23 hot sauce to these culinary DIY moments, he’s building a narrative beyond his famous surname. But with every spread comes scrutiny. When comparisons to Meghan Markle swirl in the comments, it’s clear that celebrity culture doesn’t forget especially when you’re practically managing your own lifestyle empire.
